Marketing101 – Hands on
A unique practical seminar will be held by Vibrand in the Tourism Hall of IEK ALFA Thessaloniki. The title of the seminar with the "code title" Marketing101 basically means Marketing Basics and…
THINKING
We think, then we act
If you will never work on an idea, it will remain just an idea.
Digital marketing trends 2022
The trends for 2022 are many, but which ones does every self-respecting marketer really need to know? Definitely the following! Meta came into our lives Facebook changed its name with the logic…
8 top principles for good design
Keep it simple Most systems work better if they are kept simple rather than complex. Therefore, simplicity should be a key goal in design. Hick’s law Hick’s law predicts that the time…
The graphic design trends for 2020
As you have probably noticed, in recent years, the world of graphic design has been dominated by bold colors and futuristic compositions. In 2020, however, the world of graphic design tends to…
What are the differences between branding and marketing?
Branding and marketing are two concepts that are interrelated and interdependent. There is no marketing if it does not serve a brand, and the brand can not be established without the support…
Sustainable product design
I’d love to share a quote, from the video, that influenced me to write about this topic. “If the environment is not working, no social, political or economic system is working.” Many…
What exactly is SEO, and why is it so useful?
Every website on the internet is looking for “traffic”. That is, visitors, for whom, website owners often spend exorbitant amounts in paid advertising (paid traffic). However, when we talk about traffic, there…
Packaging and labeling design
We must plan the course of the project carefully from the beginning, to avoid unnecessary expenses (eg for test labels). So, we have a quality product and we want to package it.…
Why is homogeneity important in web design?
Homogeneity and coherence are two words intertwined with the rules of design. Just like in Web Design, the user experience depends on these two fundamental factors, which, in the end, will distinguish…
Logo design and what is the difference with your brand as a whole
First of all, welcome to Vibrand’s blog. Here our team will develop ideas on issues that concern us, influence us and inspire us through society and everyday life. Issues that are not…