Mikro Psaradiko

Intro:

Mikro Psaradiko is a modern fish market located in Thessaloniki, known for its dedication to fresh, high-quality seafood and friendly neighborhood service. When they reached out to us for a full rebranding, the goal was to create a strong, memorable identity that blends freshness with professionalism — while staying true to their approachable, local character. The project included the development of a new logo and visual identity, along with applications such as signage, packaging (bags), and staff uniforms — resulting in a cohesive and recognizable brand presence.

Client: Mikro Psaradiko
Year: 2024
Design | Brand Campaign | Visual Applications

The Result

At Vibrand, our top priority is delivering every project on time, aligned with the project’s requirements, client expectations, and the strategic goals we’ve set together. Whether it’s a branding project, web development, content creation, or photography, our focus remains the same — to provide results that are flawless, impactful, and precisely tailored to each client’s vision. We believe that excellence is not optional — it’s the Vibrand promise at every stage of our creative process.And that’s exactly what we did in this project. Below, you can see the presentation of the project.
Vibrand 2025 WebDesign Clients Colour palletes Color Code Mikro Psaradiko 1
Mikro Psaradiko Lighter
Mikro Psaradiko Sign Store
Mikro Psaradiko BC

Content Creation

Subsequently, Vibrand handled content creation for Novelbrain through a strategically designed program of monthly Reels posts on top social networks: TikTok, Instagram, and Facebook. The goal was to enhance Novelbrain’s digital presence with dynamic, educational, and encouraging content that would engage the audience with authenticity and sensitivity.

Photography & Interior Branding

Vibrand undertook the complete photography of Novelbrain’s space and staff, capturing the warmth, sense of trust, and friendliness of the center. This photography was used across all communication channels, enhancing the new brand identity.Furthermore, we undertook the Interior Branding of the space, aiming for interior mapping. 

Result

The result of our collaboration with Novelbrain is a strong and professional brand that embodies the high quality of its services, the modern approach to mental health, and the commitment to human well-being. Novelbrain’s reappearance in the market is now extremely dynamic, ready to attract the target audience in an authentic, human, and reliable way.This project is a masterful example of Vibrand’s philosophy: creating branding that combines strategy, aesthetics, and communication to offer high-quality experiences to our clients.

Key points

TikTok growth: 4,5k followers in 10 month

Website visits: 30k in 12 months

Mikro Psaradiko Sign Store Vibrand Assets Cover2 scaled
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